Amazon Prime to show movies before everyone else

20 January 2015

amazoninstant Amazon have announced their intention to release approximately a dozen original new independent movies in 2015 from their own stable, and their release will come just weeks after the theatrical release.

That's independent as in 'away from the big studios' and not 'biopics on the Palma Violets and Huggy Bear' by the way. The online bits-and-bobs mall said it will aim to air Amazon Original Movies between four to eight weeks after they appear in theatres in the US for Amazon Instant Prime subscribers.

Why, they're even eyeing up making a follow-up to Crouching Tiger Hidden Dragon!

Roy Price, vice president of Amazon Studios, said: “We look forward to expanding our production efforts into feature films. Our goal is to create close to 12 movies a year with production starting later this year. Not only will we bring Prime Instant Video customers exciting, unique, and exclusive films soon after a movie’s theatrical run, but we hope this program will also benefit filmmakers, who too often struggle to mount fresh and daring stories that deserve an audience.”

Ted Hope, new head of production for Amazon Original Movies, said: “Audiences already recognise that Amazon has raised the bar with productions in the episodic realm, tackling bold material in unique ways and collaborating with top talent, both established and emerging."

"Amazon Original Movies will be synonymous with films that amaze, excite, and move our fans, wherever customers watch. I am incredibly thrilled to be part of this."

Unlike arch rival Netflix, Amazon's Prime video service comes bundled with the internet retailer's two-day delivery for items purchased on the site, which costs £79 a year.

This comes after the firm last week not only won a Golden Globe for Transparent but also brought director Woody Allen on-board to create his first ever TV show, who joins the likes of Steven Soderbergh in creating exclusive content.


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