Tesco launch 'drive-thru' supermarket

23 August 2010

kids-electric-car

Woah – is Bitterwallet sponsored by Tesco today or something? No actually – but here’s another story about the scary supermarket giant and their plans for a... “drive-thru” supermarket!

The idea will be trialled in their Baldock store later this week and it works thus – the customer orders their stuff online and then drives to a designated area in the store’s car park at a designated time, where their goods are loaded into their vehicle for them. Sort of like home delivery but without the luxury of staying at home then.

At £2.00 a pop, the service will be cheaper than home delivery, which begins at £3.00. It’s an enormous boon if you enjoy hating being around members of the wretched public in supermarkets, and here at Bitterwallet, we’re always on the lookout for enormous boons.

But will it catch on? And would a ‘drive-in’ supermarket not be better, where you sit in a car and watch a film while someone goes in and does your shopping for you?

TOPICS:   Travel   Supermarket

11 comments

  • The B.
    Will you be allowed to drive through in your dressing gown or will they still be implementing the "no slippers" rule?
  • Josh
    Why, oh why would anyone do this? If you have to order online, why would you not just pick Home Delivery? Surely it would cost you more in petrol (regardless of the time cost) to drive to the Tesco store and receive your goods than you'd save from not choosing the 'home delivery' option. Josh
  • zleet
    Isn't that ram raiding?
  • Dane
    @Josh The service is for people who want to a) Want their groceries sooner, don't have to wait for an inconvienent time b) Are already out and about and near Tesco (eg. on a school run)
  • issac h.
    Better if they let you drive down the aisles, haha, now who's bumping who's shins at the reduced section?
  • WTF
    Posted by Josh | August 23rd, 2010 at 10:43 am Why, oh why would anyone do this? If you have to order online, why would you not just pick Home Delivery? Surely it would cost you more in petrol (regardless of the time cost) to drive to the Tesco store and receive your goods than you’d save from not choosing the ‘home delivery’ option. Josh -- Some people have jobs.
  • Jonny S.
    LOL @ WTF :) Very True!
  • Paul C.
    I actually would side with Josh's argument. Most people don't work 7 days a week. Almost all supermarket delivery services are pretty accurate to the hour (give or take acts of god/traffic/suicide). Surely most convenience is delivery and that £1ish saving is neither here nor there. In fact - the delivery vans are even refrigerated. I'm guessing that none of yours is. Safe bet.
  • MK
    Waitrose have been offering this service for months...obviously their PR service needed to call it a 'drive-thru' service for it to be noted.
  • zeddy
    @WTF: some people have lives.
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