Spotify - the future of music is now on television

Spotify are on a subscription drive at the moment; in the UK they're busy experimenting with the price of the Premium service under the wafer-thin guise of a client promotion. Meanwhile in their native Sweden, they've just launched their first ever television commercial to push user numbers up:

We get the jive of most of it, except the bit where the plane appears - that doesn't make a whole lot of sense to us (unless it's flogging the ability to use Spotify Premium anywhere in the world?). Those Swedish speakers who helped us out with this post - any thoughts on what that babble is all about?

1 comment

  • In f.
    What happened to this article? It disappeared, and then reappeared with no comments. BW - Any comment?

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