Sit down and shut up - Ryanair considers charging for seat reservations
We've had to replace the batteries in our Ryanair News Klaxon™, because it failed to sound at the end of last week when this unfortunate news arrived. The Independent reports that the budget airline is considering the introduction of reserved seating on all its flights. The cost? A whopping €10 each way.
Ryanair began trialling the new Book-A-Seat service last month, on routes from Dublin to Gatwick and Malaga. The newspaper reports that so far the scheme has proven far more successful than expected, and that Ryanair will trial seat reservations on another route over the summer before making a decision on whether to extend the service across all routes.
It's a shame, because this was one point where Ryanair won over the likes of Jet2, who already charge for reservations. The fact is charging for seat reservations are a self-fulfilling prophecy; airlines claim that the service provides piece-of-mind to passengers who want sit next to partners and family, but there are rarely any issues when passengers choose to sit where they like, because people will happily move to accommodate others.
Introducing seat reservations simply scares people into paying for them. Then again, it's more a surprise that Ryanair didn't introduce these charges a long time ago.