Ryanair & Co now being forced include payment fee in ticket price
Budget airlines (Ryanair, easyJet, BMI Baby etc) are agreeing that they are going to have to include the cost of paying by debit card in the headline price of tickets, finally putting an end to the scam that made it nigh on impossible to pay for tickets without incurring a charge.
The airlines were forced to make these changes after an investigation by the Office of Fair Trading. New rules ensure that they'll all have to explain any additional fee for paying by credit card up front, meaning that passengers won't get these extra costs sprung on them after going through the annoyingly lengthy booking process.
The OFT estimated that debit and credit card surcharging has been costing consumers £300million a year and the best way around this is to introduce new regulations so that ticket prices have to include all unavoidable charges. This means that Rynair won't be able to advertise a price that is only available to people who book with the seldom used Visa Electron or Ryanair's own branded pre-payment card.
This investigation came about as a result of a campaign by Which?!?!?!, which saw Ryanair lambasting the magazine as a 'useless and irrelevant "consumer magazine"' that was bought by 'less than one man and his dog’. In a typically irritating press release at the time, Ryanair said: 'Before making "Super Duper Complaints" the clueless clowns at ‘Which, Who or What’ magazine, should conduct some basic research. Ryanair does not levy any credit or debit card payment "surcharges". Even our administration fee is avoidable by passengers who use our recommended MasterCard Prepaid,' adding; "If it wasn’t for dentist waiting rooms or doctors' surgeries it is doubtful whether anyone even reads the useless and frequently inaccurate "Which, Who or What' magazine"."
Alas, it turns out that the OFT read Which?????!!!!! and have now slapped Ryanair's legs for 'engaging in prohibited unfair commercial practices', as well as committing 'breaches of professional diligence' and breaking airline regulations that require flight prices to be presented inclusive of all unavoidable charges.