Pay low prices, get no bed at the Rancho Bernado Inn
Like many tourism-related businesses, the Rancho Bernado Inn in San Diego is feeling the heat of the recession. So to get noticed, they've come up with a cracking promotion that is getting them column inches around the world.
Their survivor package allows you to choose how much you pay for your room - the less you pay, the less you get. It makes perfect sense until you find yourself with no lights. And no bedsheets. And no bed:
Whether the staff would ever be arsed enough to remove everything out of a room for the sake of $19 is debatable - it's going to cost the hotel more than that in wages to clear and re-dress the room. It's irrelevant though, because you've now heard of the Rancho Bernado Inn, and that's the point.