Buy easyJet flights with Nectar points from 22nd March

16 March 2011

Bitterwallet - easyJetGood news if you're still able to tolerate Sainsbury's outrageously high prices, or if you're a Nectar point aficionado in general - you'll soon be use your well-earned points to buy easyJet flights.

From 22nd March, customers will be able to pay in part or full for easyJet flights and taxes - 500 points will be worth £2.50, meaning you'll have to save up 20,000 points to get £100 worth of flights.

Hardly the most cost-effective way of buying your flights, but it's the first Nectar offer available directly from an airline, and points can be picked up at plenty of stores besides Sainsburys.

The budget airline says it's been held back from entering promotional deals because a trademark dispute. That's now resolved, the Nectar deal is the first of many according to easyJet. Unfortunately, passengers won't be able to earn Nectar points through flight bookings. Bah.

According to Marketing Week, easyJet expects 300,000 flights to be booked using Nectar points each year and customers to spend £15 million to £20 millon in the first year.

TOPICS:   Travel

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