Your smartphone is now your room key
With technology moving on in leaps and bounds, the old plastic hotel key card is starting to look old fashioned, isn’t it? Whereas once we all used to enjoy the checking in and the swipe and beep thing, it’s now all gone a bit too Premier Inn.
The US Starwood Hotel chain has been thinking about this, and they’ve decided to introduce Bluetooth activated hotel doors that can be opened using your Smartphone. Fancy, eh? You’ll receive your hotel room ‘key’ on your Starwood app, and when you wiggle your phone at your door, it’ll let you in, like magic. No negotiating with reception, and no checking-in process.
However, the idea has its critics. Some say that the check in desk is a valuable point of contact with a real person, and people enjoy being greeted.
But Starwood believe they’ve found the checking-in holy grail, and will soon be introducing its smartphone door opening extravaganza at two of their Aloft hotels in New York and Sillcon Valley, which will be compatible with the iphone 4 or Android 4.3 upwards.
If this catches on, this could see the end of the check-in desk entirely, and hotels will just be filled with people fruitlessly pointing their phones at doors.
There is one - quite major - problem with it, though. If your phone battery dies, you'll have to sleep next to the ice machine in the lobby.