Wallet Slightly Less Bitter As Boots Say Sorry
Here at Bitterwallet, we’re not just about doom and gloom. Like The A-Team’s Hannibal Smith, there's nothing more we enjoy than chomping on a fat cigar after a wronged consumer has got a result. That’s what happened to little old me earlier today when I received an unsolicited email from Boots.
Keen-eyed readers might remember me having a post-Christmas rant against Boots following the last-minute cancellation of an online order that they themselves had said could not be cancelled.
As a result, gift-giving plans were thrown into disarray and three poor female relatives ended up with decorative coat-hangers draped in tinsel. All was gloom.
Being the lazy sod that I am, I took it all on the chin and plain forgot to follow through with my plans to (a) write a stiff letter to the Boots top brass and/or (b) invade the shareholders’ AGM and carry out a nearly-nude protest.
It read… “I am contacting you about your order xxxxxxxx which you recently placed with boots.com. Unfortunately due to technical difficulties we were unable to process your order and therefore had to cancel it.
We sent an email at the time of cancelling to advise you of this however, we wanted to let you know again how genuinely sorry we are. We hope you will agree this is not our usual standard of service.
I appreciate how frustrating this will have been and I’d like to offer you a £25 gift card which you can use to treat yourself in store. I hope that this will go some way towards making up for the inconvenience caused and that you’ll continue to shop with Boots in the future.”
Good work Boots – hopefully there’ll be a lot of other disappointed customers getting the same email today. Let us know if you’re one of them.