ITV to team up with Netflix?

8 November 2011

netflixNetflix is currently trying to tie up a deal with ITV to make the movie company's archive available in the UK when the service launches.

As Netflix gears up for its debut bow in the UK, it's in negotiations with media owners to buy rights for shows and films from Warner Bros, BskyB and Channel 4, although the ITV talks are furthest advanced.

That's because ITV are a bit rubbish and like doing business with any old idiot. Look at the way they bought Friends Reunited.

One source says: "For Netflix a deal would mean a huge marketing partner to help its UK ambitions and for ITV it fits with their strategy of building pay revenue."

This particular deal is likely to focus on archive programming, not new output airing in the 30-day catchup window on the broadcaster's online ITV Player.

So that's that.

ITV recently admitted they were 'behind the curve' in comparison to the BBC iPlayer, so are they finally going to start making a decent presence online, or is this just another thing they'll balls-up?

TOPICS:   Technology   TV


  • Dick
    I reckon it'll be a balls up. Although you can get most old stuff from ITV somewhere on the internet anyway, although I don't think there is anything they produce that I actually want to watch (except for the odd football match, which will be under different agreements), as opposed to occasionally watch since I cannot be arsed to change channel.
  • The B.
    If I wanted to watch streaming ITV I'd run the toilet waste to the TV, do they seriously think people would pay to watch that dross?
  • qnet
    Fantastic issues altogether, you just won a logo new reader. What might you suggest in regards to your post that you made a few days in the past? Any certain?

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