Google give you the Knowledge Graph

17 May 2012

Google PopeyeGoogle has overhauled their search engine despite the fact it worked perfectly well and no-one really complained about how it could do more.

So what have they done? Well, sounding like something from an Isaac Asimov story, they've developed something called the Knowledge Graph, which Google say is a 'more human' search function offering answers without you having to go elsewhere online.

This new feature, which will launch in the US first, adds boxes of Wikipedia-esque information to the search results page. Google's Amit Singhal explains: "Language can be ambiguous-do you mean Taj Mahal the monument, or Taj Mahal the musician? [In Knowledge Graph we can] click on one of the links to see that particular slice of results."

"This is one way it makes Google Search more intelligent - your results are more relevant because we understand these entities, and the nuances in their meaning, the way you do. For example, some of the most serendipitous discoveries I've made using the Knowledge Graph are through the magical 'people also search for' feature. One of my favorite books is The White Tiger, the debut novel by Aravind Adiga, which won the prestigious Man Booker Prize. Using the Knowledge Graph, I discovered three other books that had won the same prize and one that won the Pulitzer."

There's no specific launch date yet.

TOPICS:   Technology

2 comments

  • Sawyer
    ”Language can be ambiguous-do you mean Taj Mahal the monument, or Taj Mahal the musician?" Or indeed... Taj Mahal the curry house?
  • Dick
    So if you type in Show me a fanny, does it ask do you mean an arse or a cunt or my aunt?

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