Blackberry give away freebies in the hope that everyone hates them less
RIM is trying to distract their BlackBerry customers from being irritated with their lousy service by giving them free things.
Customers will be able to land a bunch of free apps and, get this, free technical support for when the network collapses again.
The freebie apps include SIMS 3, N.O.V.A and Bejeweled as well as a dozen other things to distract you from the thing that's irked you. They'll be available App World for a month, starting Wednesday.
There's also an explanation of what happened when RIM saw the outage that took down BlackBerry communications and web access:
"Many customers experienced service interruptions and delays over a period of approximately 3 days in Europe, the Middle East, India and Africa, 1.5 days in Latin America and Canada, and 1 day in the United States."
And that's it. And here's a degree in stating the obvious.
Of course, if you're some high flying trader who saw their mobile become as useful as a brick, getting some stupid games probably won't help. This week, reports are already suggesting that financial institutions are already making a move away from BlackBerry, with the RBS swine looking at using iPhones from now on.
Is this a good enough apology for the average punter?