Aviva to offer tracking smartphone app for car insurance prices
Car insurance is, for the most part, dreadfully unfair. And so, Aviva are trying to give a little fairness by offering a trial with a service that tracks your driving via your smartphone. They reckon it'll adjust your premiums.
Aviva has previous with this sort of thing, trialling black box telematics technology, but this new phone app is a lot less hassle and does the same job.
So, if you fancy letting a bit of technology monitor your driving in the name of (hopefully) cheaper insurance, policy holders can download the Aviva RateMyDrive app which will track your first 200 miles, collecting data on your acceleration, braking and cornering.
Then, you'll get a score and that will determine your insurance premium.
Aviva have tested it on their own staff, but now they need 5,000 drivers to volunteer to help. "We need a wide range of motorists to test the proposition and help us develop the final product and customer experience before we bring it fully to market," said Steve Treloar, Aviva's retail director. "We believe that by using smartphone technology in this innovative way, Aviva will be able to tailor premiums further to individual drivers – basically the premium will be for you, not people like you."