Apple Music versus Musicians

22 June 2015

apple There's been a bit of fuss and brow-furrowing about Apple's new music streaming service, with Anton Newcombe calling the company 'satanic' during a rant about their strong-arm tactics with musicians, and as previously reported, were accused of bullying Taylor Swift.

A big grievance from musicians is that they were being asked to offer their music for free for Apple's 3-month trial for their streaming service, and Taylor Swift - who of course took her music off Spotify (or her people did) - spoke out against it. She said that "it is unfair to ask anyone to work for nothing".

Swift said that it would hurt young artists trying to break into the music industry, and referred to the decision as "shocking" and "disappointing".

"We don't ask you for free iPhones. Please don’t ask us to provide you with our music for no compensation," she wrote in a blog post entitled "To Apple, Love Taylor" on Tumblr.

She echoed what a lot of independent labels had said and now, Apple have said that they're listening, and will pay royalties during the free trial period.

Apple executive Eddy Cue said that these criticisms from Taylor Swift highlighted what had already been said, and he tweeted: "Apple will always make sure that artists are paid. AppleMusic will pay artist for streaming, even during customer's free trial period. We hear you taylorswift13 and indie artists. Love, Apple."

In response, Swift tweeted: "I am elated and relieved. Thank you for your words of support today. They listened to us." She then pointed out that she wasn't necessarily making a stand for herself, but rather, new bands who aren't nearly as wealthy as her, who stood to go without getting paid for a quarter of a year's worth of plays.

TOPICS:   Technology   TV


  • Marine
    Hi ! Very good post! I think that only influencers such as Taylor Swift can make a great impact in the music industry. This is a recurring problem for artists to fight against free access to music since the only option is no longer to sell physical copies of their music on the shelves of a record shop .
  • JonB
    It's a shame Taylor Swift doesn't practise what she preaches:

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