Tesco gears up to shove Halloween down your throat

30 September 2010

Bitterwallet - Halloween pumkins © Paul SmithSupermarkets may already be battering you about the face with Christmas promotions and deals on tins of Quality Street, but there's still one more opportunity to bleed your wallet dry beforehand - Halloween.

Following the demise of Woolworths, the big brands have all stepped up their game to win a bigger slice of the consumer cash on offer - it's estimated that last year's Halloween market was worth over £300 million.

The world-domineering daddy of all supermarkets, Tesco is planning on taking £55 million in Halloween-related sales. That haul will include selling 1.4 million pumpkins, 1.5 million fancy dress costumes and 1 million copies of an exclusive film with Dreamworks: "Monsters vs Aliens: Mutant Pumpkins from Outer Space."

According to a Tesco spokesperson, sales of spooky paraphernalia have trebled since 2005 and now surpass Valentine's Day, meaning only Christmas and Easter account for more revenue for the übermarket brand. It's the self-fulfilling prophecy folks - don't piss and moan about commercialisation or that you're struggling with debt when you're blowing that much on bloody pumpkins.

TOPICS:   Supermarket

4 comments

  • Marky M.
    I'm sure Tesco will be thanking avid hack Paul Smith for the free advertising. Oh, and it's SAINT Valentine's Day.
  • Stewie G.
    Ive got an idea for your next article... Headline - TESCO SELLS LOTS OF CHRISTMAS RELATED ITEMS IN RUN UP TO CHRISTMAS
  • andy y.
    Shops to sell lots of seasonal merchandise in hope of making profit. Is this some sort of theonion parody?
  • Stewie G.
    The supermarkets should do something similar at easter too, they'd be raking it in!....

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