Supermarket fiends slashing bargain booze
Boooo-ze! New research carried out with as sober an eye as it is possible to have has shown that supermarkets are REDUCING their alcohol promotions, which can only lead to a huge shortage of booze and the very real possibility of rioting in the streets. Probably.
The Grocer magazine have revealed that 22% of all supermarket promotions so far this month have been booze-flavoured, compared to 26 % in January 2009. Instead, promotions on fresh food are in the ascendency, rising from 11.5% last year to 14% this year.
Asda are the worst culprits with their alcohol deals dropping from 27% of their promotional offering to just 13%, as if they’d been taken over by a gang of frigging Quakers or something.
Experts believe that things will only get worse if the government introduce minimum pricing on alcohol, as has been previously mooted.
The only alternative is make your own, like the man in the clip below, or keep a keen eye on the booze bargains on HotUKDeals…