Wal-Mart miss point of Twitter with epic rule fail
Like most switched-on retail giants, America’s Wal-mart have got on the Twitter bandwagon and are sharing their corporate thoughts with anyone who’ll listen via the latest social networking phenomenon.
As someone cleverer than us worked out, the EULA lasts for 23,056 characters, a whopping 165 tweets. Since there was some initial online kerfuffle about it, Wal-Mart have trimmed it all down to a much more user-friendly page that they’re calling ‘Wal-Mart's Twitter External Discussion Guidelines.’ They even use cool internet buzz words like ‘win’ and ‘fail.’
TOPICS: Social Media