The insane ramblings of Betfair Poker on Twitter

7 January 2011

"Heat up your career leftovers and serve them to your team. No promotion pudding for any who refuse their determination sprouts"

"SSS $ The international emoticon for: A gang of snakes are burning an eel at the stake. Why can't they get along?"

"I was approached by a shadowy old man, his skin wrinkled as a walnut. "You look like a man of wisdom and taste," he said."

Not the sort of thing you'd expect to be published by a well-known company, is it? However, that is exactly that kind of nonsense that seems to be going on over at the twitter account of Betfair Poker.

betfair

Now, this is either a really smart and unusual marketing method or someone hijacked the account and BetFair haven't noticed. Either way, there's some odd and funny stuff going on there. Take, for example, the latest tale from the feed which you can read over the jump. It involves a talking dog and a stripper.

"Yesterday was Bring-Your-Child-To-Work Day in the Betfair offices. I’ll be honest: it went badly. I don’t have any children, so I dressed a stray dog as a five-year old boy and called it “Archie”. I made it wear a baseball cap backwards. Archie is an awful name but I’ve noticed the recent trend of people naming their children after Dickensian chimneysweeps, so I joined in.

I trained the dog to say two set phrases: “You’re the best papa ever” and “I require sustenance.” All was going well. Janice from HR brought in her son Jasper. He’s older than she is. I can never work out how that is possible. Creepy David hired a stripper to pretend to be his daughter. “When people see how sexy my daughter is, they will find ME sexy,” he claimed.

The morning went ok. Archie urinated in a fax machine and ate quite a lot of network cables, but no-one seemed to notice or care. The real problem came after work when I was about to release Archie into the wild. “Don’t you love me, papa?” he asked. “I am not really your father,” I reminded him. “This is merely a sham to give the illusion of corporate conformity. It’s over now.”

“Oh papa, I love you so much. I miss you and mama when you are not here,” he growled in his dog/child voice. I tried to leave him but it was impossible. “Papa, I already have abandonment issues. Please don’t compound them,” pleaded. So I have adopted him. I must spend the rest of my life pretending that a Alsatian/border collie mongrel is my rightful son.

“Papa. I want a Microsoft Kinect. And an iPhone. And please don’t cut off my testicles.” Kids are so needy."

Mental.

TOPICS:   Social Media   Not The Onion

10 comments

  • PokeHerPete
    This is what Twitter was meant for.
  • The B.
    You know what, I don't use Twitter because almost everythign posted is drivel but this.... this is pure genius.
  • Denny
    Reading through there's no way a company could write some of this without landing on the front page of the Daily Mail. So who's taking bets on whether the account was hijacked or Betfair fired the only person who knew the password?
  • Claire
    Looks just like the stuff that arrives in my inbox everyday courtesy of Bitterwallet. One of you guys been moonlighting?
  • Steve
    I agree with the Real Bob and it certainly creates a bit of buzz and is FUN. This seems to be a case of betfairpoker getting their brand out there without spamming people. Remember people have to CHOOSE to follow an account on Twitter. This is not interuption marketing but an interesting idea. I think it would be difficult for them to reach so many poeople if they took the usual boring line of most corporate accounts.
  • Hypercasual: A.
    [...] this year. The result was a riotous stream of consciousness, jokes about corporate life or tales of dogs and strippers. It was the manic, unbalanced voice of somebody on the verge of madness, trying to escape office [...]
  • The L.
    [...] Dominik Schwind It was the manic, unbalanced voice of somebody on the verge of madness, trying to escape office life through the magic portal of Twitter. It was [...]
  • David M.
    Slightly more mental: @Horse_ebooks.
  • Hypercasual: A.
    [...] this year. The result was a riotous stream of consciousness, jokes about corporate life or tales of dogs and strippers. It was the manic, unbalanced voice of somebody on the verge of madness, trying to escape office [...]
  • Jim
    Explination from Betfair marketing team http://philadams1.wordpress.com/2011/01/24/the-method-behind-the-madness-that-is-betfairpoker/

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