Dragons Den's Love Da Popcorn use London riots for marketing purposes

9 August 2011

Did you see Dragon's Den that featured Love Da Popcorn? If you need reminding, they were three berks in stupid clothes who looked like Mumford & Sons spliced together with Christian children's entertainers. They got some money from one of the Dragons (who cares which one?) and everything is just ticketyboo.
LoveDaPopcorn riots

However, ill-advisedly, they've decided to use the riots in London in an attempt to market themselves, which seems a little crass as there's a whole bunch of businesses that have been levelled in fires. There's nothing like using a serious situation to peddle your awful selves is there?

Maybe we'll see a tweet where one of them cries about his bowler hat being set alight and bricked with some amusing hashtag? Pricks.


TOPICS:   Social Media


  • NotOutRioting
    It's clearly a joke, not some grand crude marketing scheme. But this is 2011 and during these harsh times it seems that jokes are lost on everyone.
  • Jah
    Oh the hypocrisy. Its fine for some upstart berks to peddle there at-best-mediocre web blog with crass comments about the riots, but if anyone else tries it there is ridicule....
  • Andrew B.
    Great to see my pic here!!
  • Corrosive S.
    Microsoft Tweeted something along the lines of: "Celebrate Amy Winehouse's life buying buying here album via your X-Box" (the day of her death) Cashing in on a death, pretty low... But trying to bring light to a heavy situation. That's kinda alright in my books! But I did lol @ the Mumford and Sons comment!!
  • Firegirl
    ...and @rightmove posted this little gem: "Are the riots affecting where you live? What do you think will happen to house prices in these areas?”
  • me
    @ Firegirl But those are actually very valid points!

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