The silver lining to Jacko's death - 20% off your next t-shirt
Regardless of whether your company is wacko or off-the-wall, taking the piss out of Michael Jackson just four days after his death may not be a smart move. And all to flog a handful more t-shirts? Your gambling your customers want in on your gag.
Chargrilled deal in "funny, retro and offensive t-shirts" so they should be right up our street, but there's a smack of hypocrisy when you whip up a solemn tribute t-shirt and stick it on your homepage (for £14.95, no less), and then send this to your customers:
Check out the discount code. Priceless. Or 20 per cent off, at least. You might not find it offensive at all, but Chargrilled are taking a chance that none of their customers will be by sending this email to them all. Props to Chargrilled for profiting from a still-warm corpse, and cheers to Bitterwallet reader Emma for the tip-off.