Hello from Orange, and from 1,000 complete strangers
Data protection - it's hard work, isn't it? Having to find somewhere safe to keep all that customer information, and then making sure nobody inadvertently emails it back to the customers. For example, if you've contacted Orange through their website recently, you may have received a short email from the service provider, because Orange are wanting customer feedback to improve the experience:
Hello from Orange
Thank you for your recent email enquiry. In order to improve our service we would like to take the opportunity to ask you a couple of questions regarding the way in which you have contacted Orange.
In the pursuit of improving service provided to our customers, Orange are intending to update and modify the 'Contact Us' section of the Orange website that our customers use to email their queries to our Customer Service Representatives.
It would be greatly appreciated if you could reply to this email with your thoughts on the 'Contact Us' section by answering the following questions.
How easy was the 'Contact Us' section of the Orange website to navigate?
Was your query included in the options available?
Did you find it easy to locate the 'Contact Us' section?
Do you have any suggestions or comments on how we can improve this service?
Your feedback is important to us and will be passed on to our Development Teams, so thank you for taking the time to reply.
Orange Online Services Team
Avid Bitterwallet reader Mark knew he wasn't alone in receiving the email - partly because it wasn't personalised and the contents were generic, but mostly because the address field contained over one thousand email addresses aside from his:
Those on the list are already emailing one another wondering why Orange has sent their email details to a big ol' bunch of strangers. And despite the data protection gaffe, users are yet to receive an apology from the company. At least you've all made some new friends for Google Buzz, eh?