O2 Data Day plans to show mobile provider that customers are pretty bloomin' cross actually
Plenty of O2 mobile customers got the hump last week when their aforementioned phone overlords decided they’ll be pulling the plug on unlimited data as part of new contracts once the iPhone 4 arrives later in the month.
Now there’s a protest in the offing, which the organisers are calling ‘O2 Data Day’. It’s scheduled to take place on June 24th (iPhone launch day) and the plan is for hordes of angry O2 customers to use as much data as they can throughout the day. Plans are gathering pace for the protest on Twitter, with the #O2DataDay hashtag being used to mobilise the troops (although not that frequently when we last looked).
But what will it achieve? If it brings the O2 network to its knees, the stunt will go a long way to showing that O2 are right to start charging more for data. On the other hand, if significant numbers of people take part and there is no noticeable effect on the level of service, will it expose O2 as cash-hungry profiteers?
Will YOU be joining in the protest? Do you think it’ll even happen or will it just fizzle out in a damp fog of apathy? And if you do take part, what’s your favourite waste of mobile phone data?