Virgin Megastores resurrected, readers give better Head
Zavvi is gone. Head is coming. Titter. And Virgin Megastores is but a long-dead memory. Or is it? Bitterwallet reader Elston sent us this exclusive news from the window of Zavvi on London's Oxford Street:
Could it be? No, in a word. Call us sceptics, but it's unlikely Branson would announce the resurrection of his former entertainment brand with a hand-written note taped at a jaunty angle to the window of a disused shop. Shame. That's the kind of back-to-basics marketing that retailers need right now.
Meanwhile on Friday, we asked for your views on former chief executive Simon Douglas buying eight of the former Zavvi stores and planning to re-launch them as Head. Not the greatest brand in the world, and plenty of you had far better suggestions for names:
- Dan - Hmm… it’s like HMV but more questionable
- Paul - I'd open one next door and call it Shoulders, Knees and Toes Knees and Toes
- Exactly - Sloppy seconds
- Craig - Please, We’re Starving!
- spongebob - Map: goes in lots of directions and easy to fold