Ted Baker to start selling kitchen bits

11 June 2014

ted-baker-logo Ted Baker is moving into the kitchen.

Yep, the company that sorts you out with suits for weddings is continuing to expand its portfolio with a range of homeware.

Their chief executive Ray Kelvin has revealed plans for shops to start selling crockery and the like from next year.

This follows the rather encouraging news that sales have risen 17.9% in the past few months compared to the same period in 2013.

Ted Baker began life in Glasgow when Kelvin opened his first store in 1987, and has since grown exponentially around the world, with branches now in the US, Cairo, Tokyo and China. The company has now expanded well beyond shirts for men, which is what it sold initially, and has just launched a collection of upmarket headphones and suitcases.

Mr Kelvin bugled: “Commitment to quality, design and attention to detail underpins everything we do and we remain focused on our strategy to further develop Ted Baker as a global lifestyle brand.”

He added: “The Ted Baker brand has continued to perform very well and we have delivered further progress across our global markets and distribution channels. We are pleased with the performance of our spring/summer collections both in the UK and internationally, which is testament to our skilled and passionate team.”

Well, he would say that wouldn't he?

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