River Island stay classy

4 March 2014

River Island have brought out a t-shirt with the word 'Homeless' on it.

The clothing chain, favoured mostly by those wanting a step-up from Primark, have been quietly selling the item on their website for a little while for a not entirely unreasonable £16.

homeless

The website reckons it will "Give your day a quirky talking point in this black and white "homeless New York City" print t-shirt".

"We plan to give some of the proceeds of sales to homeless charities rather than making a LOL out of people less fortunate than ourselves" would be a better tagline.

4 comments

  • OlPeculier
    That's not nice. Homelessness is a big problem in the US, not seen it much myself in New York but it's very, very visible in Washington DC - seeing somebody camp up in Macy's doorway when they close up is not a pretty thing to see.
  • Barry
    That is so funny as homeless people are scum.
  • OlPeculier
    From what I understand a large percentage of US homeless people are ex-military.
  • Fagin
    I've been thinking of setting up a handkerchief & pocket watch swiping set up in yankee town for a while, but I can't find enough cherubic singing orphans. This is awful, thanks river Island you clueless rancid wankers, i'm going to jimmy riddle on your doorstep next time i'm in town (whether you're closed or not).

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