New liquid eggs a break from tradition
They say you can’t make an omelette without breaking eggs. We’ll they’re wrong. Now you can with the help of a carton of Egg In An Instant, a new ready-made liquid egg product that is due to launch next month. April 1st wouldn’t surprise us to be honest.
The makers are aiming the bewildering product at consumers who are, in their own words, “massively lazy, massively into convenience.” But what we’re wondering is how do you measure out the amount of liquid that you need for a recipe that requires three eggs? Does the stuff come with an egg-shaped measurer that you pour the liquid into? Because, erm, would it not be easier to just crack open three eggs, like in the real world?
Rest assured dear readers, we shall follow this story like tracker dogs in the consumer woodlands. Oh yes. Now insert some egg-based puns below, but try not to make them too ‘eggs-rated.’ Heh.