M&S criticised over 'blink and you'll miss it' £10 Champagne offer
Just a week after rumblings of grumblings from Amazon customers about the speed with which the online retail giant sold out of the stuff in their ‘Black Friday’ offer, it’s Marks & Spencer who are under the spotlight of shame today.
Scores of miffed punters on HotUKDeals are crying foul after last week’s heavily-advertised M&S £10 Louis Chaurey Champagne offer didn’t seem to involve all that much selling of the fizzy booze. The offer was scheduled to begin on Thursday but disgruntled customers have said that the ‘sold out’ signs were up in many stores shortly after 9am with no sign of any stock.
M&S have said it had ordered 1,000 times more bottles of the Champagne than it had sold in the whole of the previous week. Which is all well and good, but we don’t know exactly how many bottles they sold the previous week – something that renders their boasting as irrelevant at best and sneaky at worst.
“All our stores had extra supplies of Louis Chaurey Champagne for the promotion," said an M&S spokeswoman. "Our £10 Champagne deal was extremely popular. We bought our single-biggest order of Champagne for the promotion. However, a small number of stores sold out quickly"
The OFT are about to publish a report into ‘bait advertising’, when a juicy offer turns out to be little more than a way of getting customers through the door thanks to limited availability. Did you manage to get a £10 bottle of Louis Chaurey Champagne at M&S last week? Or did you try and fail? Let us know below...