Matalan gets in a big huff with Bitterwallet
Oh dear. Seems the marketing people at Matalan have taken their bat and ball home in a sulk. Yesterday we suggested the banner on their website required a second glance, because otherwise it appeared Matalan were suggesting child abuse.
Of course we were being thoroughly juvenile, but clearly it touched a nerve somewhere: the banner on Matalan's website has now been replaced (here's the screenshot in case it's changed again), with one that spells out the alphabet, highlighting the 't' in particular, so we don't confuse it with an 'f' again:
Matalan were clearly so convinced by their branding, that they've changed it solely to make a point to Bitterwallet. Cheers! Thanks to avid reader Bonnie for the tip!