It's official! And unsurprising! 3 are worst for customer service
Don't pretend you're surprised. We're not. 3 has been rated the worst mobile network operator for customer service by consumer superheroes Which! - but they're not alone. Orange, T-Mobile and Vodafone also sucked and blew.
It was Which!'s survey of the UK’s top 75 service providers in which the mobile operator was given just 2/5 for its ability to communicate effectively to customers, 2/5 at making the customer feel valued and 2/5 for its ability to deal with customer problems.
Over 10,000 members were quizzed in the poll, which bore out what most of us suspected anyway; the UK’s five mobile network operators, as a whole, aren't very good. Ranked out of 75 companies, the results for customer service were:
• O2 24/75
• Vodafone 57/75
• T-Mobile 59/75
• Orange 62/75
• 3 69/75
Across all 75 companies that were rated, internet bank First Direct was the number-one-ranked brand for customer service, while AOL Broadband swept in at the bottom - something for 3 to aim for next year, then.