Do Microsoft's DIY commercials need a makeover?
I've got to be honest with you. If some bozos turned up and transformed my dining room into a Microsoft shop, I'd set it alight.
It's an improvement on the disastrous Verizon commercial we showed you yesterday but you can still smell the burning as the cogs turn. "Women like home makeover shows," considers Barry Bollocks, marketing director, "so lets do a mock home makeover show to sell Microsoft!"
Embarrassingly simple straight-line thinking and ever-so patronising ("It's lighter than my handbag!"), but at least the sales assistant doesn't try winning the deal by quoting the wattage of the internal fan: