Death Of A Shirt King
We’re not announcing the death of Tommy Hilfiger, Ralph Lauren or either Marks and/or Spencer – for a start, we don’t even know if they’re dead, alive or even real.
No, we’re flying everything flyable at half-mast today to say RIP to Alfred Shaheen (above left), the main player behind the Hawaiian Shirt boom of the late 1940s and beyond.
Fittingly, we’re all sporting garish shirts adorned with flowers, palm trees and god knows what else, although to be fair, it’s pretty much a standard uniform around here. Just don’t call us dicks okay? Not today.
Anyway, who says they’re not cool? Hawkeye wore ‘em in M*A*S*H, Kramer wore ‘em in Seinfeld and Elvis wore 'em for bed every night. So as fly-by-nights like USC and the Officers Club go to the wall, raise a smile and give thanks to Alfred Shaheen and his unbreakable business model.