Curiously unusual name totally shows letters are paramount

28 March 2011

Whenever you think about acronyms for businesses or associations - especially ones that may be displayed in public - it's probably best to give them more than a few seconds thought. For example, try writing the letters down first before calling up the signwriters.

How these lads must laugh every time they start the engine. Eye-catching it may be, but then so is a man punching a cow, and I wouldn't trust him with my business either:

Bitterwallet - TWATS van

[@DTS1970 on Twittervia [TwitPic]

4 comments

  • PokeHerPete
    I bet the driver of the van drives like one...
  • Darren
    Ha, well that's one way to get silly wannabe news sites to give you free advertising.
  • PokeHerPete
    @Darren - True, they could have at least shopped the phone number to be a sex line, preferably gay.
  • Andrew
    Should have called it Trotters Independent Traders

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