Commercial Break: The obligatory overblown Nike World Cup ad is here!

Earlier in the week we heralded in the World Cup and the glut of related ads that will inevitably appear before and during the ‘feast of football’ by bringing you three Brazilians having a ball-juggling bash at Beyonce’s Single Ladies. It was okay.

Now the stakes have been raised with this three-minute effort from Nike, made by Alejandro G Inarritu, the director of the 21 Grams and Babel. It shows some of the top names from the 2010 World Cup and how their footballistical efforts could change the world for better or for worse.

There’s also a surprising cartoon cameo and Wayne Rooney sporting a tramp-beard. Oh and Ronaldinho is in there as well, even though he won’t be actually going to the tournament unless someone else gets injured – try and ignore those bits.

The World Cup is almost here – fucking hell!


  • Puma
  • Fritzel
    LOL @ gippo rooney on the campsite
  • Brian
    Hi, my name is Brian. I've worn NEW Nike underpants today, and thrown my two week old Adidas ones in the wash due to the hot weather. I used to change them everyday, after my mother told me to wear clean ones in case i get run over and taken to hospital, but it's never happened (me getting run over).
  • The B.
    Perhaps a more realistic Nike advert would have half of the players being prosecuted for underage sex/rape and the others ripped off their tits?
  • Nobby
    All those baby Waynes ... he sure has been busy in the retirement home.
  • Internet T.
    Ronaldo bums foxes
  • Brian's U.
    all good except Ronaldinho isn't in brazils world cup squad
  • Klingelton
    ronaldo bums wayne rooney. that's why saha was always injured - because he was peeking through the changing room doors and fwapping it all the time to the point where he was so red raw, he could no longer run.
  • Wonky H.
    I heard that is was Frodo from Middle Earth.
  • Ten B.
    [...] Break: The obligatory overblown Nike World Cup ad is [...]
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