Commercial Break: Smoking isn't for heroes
Earlier today, we posed the question ‘Should smokers be paid to quit?’ It’s one way of looking at the situation. Maybe the government need to come down harder on the suckers of cancer sticks – we could cut off their fingers or stitch up their lips to help them quit their filthy habit.
Perhaps we could incorporate some kind of Russian roulette / Charlie And The Chocolate Factory element to it all – get the government to add Semtex to five random cigarettes dotted around the UK. Smoke one and you’ll go up like a rocket on Bonfire Night. Unfortunately.
Sod it – let’s just give everyone a six-month deadline to pack in the tabs and if they don’t, send Superman round and he can do to them what he did to Nick O’Teen in this 1981 ad. Problem solved.