Commercial Break: Rihanna's wacky palindrome perfume ad
You might have watched the Brits last night. You might have been traumatised by the sight of host Humpty Dumpty trying to sniff Justin Bieber. You might have been alarmed by the recurring appearance of riot police. You might have pondered what a worthless lump of old cack the music of Mumford and his so-called ‘Sons’ is.
You might even have marvelled at the semi-naked musical stylings of Rihanna. That’s what we mainly did. So here’s some more of her, in an ‘innovative’ new ad for her own sweet bottled honk. It’s ‘innovative’ because you it works if you play it forwards OR backwards.
You can fanny about with it, running it backwards and forwards over at the official website. Meanwhile, here’s the forwards version, complete with ‘pause’ and ‘stare’ options.