Commercial Break Extra: Unmissable vintage ads for the UK
But we also had our Sky+ set for ‘Welcome To Britain,’ a magnificent look at four decades of government-made films aimed at promoting Britain around the world. It included loads of pro-UK breast-beating, casual sexism, rudimentary technology like microwaves and mobile phones… and Roger Cook wearing a battery-operated coat.
The films were underpinned with the same message – namely ‘Hey everyone else; look how terrific Great Britain is!’ – all served up with great dollops of kitsch and unbridled eccentricity. It was one of the best things we’ve seen on the telly for ages.
You can check it out again at 10pm tonight on BBC4 or right now courtesy of the BBC iPlayer. Truly wonderful stuff, and there’s a clip below.