Boots to sell erectile enhancement services
Viagrabacadabra! The cure to both men and women's problems!
First approved by the FDA over a decade ago in 1998, Viagra has since served over 23 million happy men. But with only 10% of 3 million men with erectile dysfunction being treated, Boots saw a gap in the market and is now offering Sildenafil Citrate at 23 of its pharmacies from tomorrow. Men across the UK no longer have to sneak off with poor excuses to Manchester where the pilot scheme started in 2007.
For those shy of attending their doctor's surgery, a 30 minute consult with a Boots pharmacist (who will get you to reveal all your sexual dysfunctions and write about it on a secret blog) is all you now need to obtain the prescription only medication.
Price starts from £55 for the initial consult plus 4 pills, with subsequent doses at £26.59. This is marginally higher than buying from dodgy internet websites that are arguably legal. Boots research revealing that 47% of men would prefer to 'suffer in silence' rather than discuss their penile problems with a fellow human being, but is this really going to be a successful scheme? As a side note, Pfizer's worldwide patent on Sildenafil citrate expires 2011-2013, so is Boots offering this to just stay afloat in these tough times? More importantly, do you really need it?
Viagra for you, emergency contraception and chlamydia treatment for her. Truly a match made in heaven. But I still prefer Cialis. Have you ever used Viagra? Do you think it's still way overpriced? What do you think of Boots' move? Let's hear your thoughts!