Are homeless people the future of mobile internet access?
Okay, earlier on we brought you a story about O2 bringing free Wi-fi to 1,600 UK pubs, but it seems like the Americans are already one step ahead of us – they’ve pioneered the Homeless Hotspot.
At the South by Southwest shindig in the US of America, you can get access to 4G internet via a local homeless type, in return for a small amount of cash. All you need to do is then sit within their broadcast range and suck hard on the mobile data that they’re emitting from some kind of data-transmitting device that they have about their person.
If you’re in the area, the Homeless Hotspots can be spotted as they’re all wearing distinctive T-shirts. In case you hadn’t figured it out yet, the whole thing is the brainchild of an advertising agency, BBH. They’re probably saying it’s to raise awareness or something. Here's one of the Hotspots, explaining how it works...