Amazon Instant - a new way to buy something you never wanted
In case you hadn't realised it yet, Google Instant is perhaps the least helpful search engine ever built. It's the ultimate procrastination generator, helping you find plenty of topics you hadn't the slightest interest in searching for. There's that, and the fact it provides Google the prefect opportunity to pump out more targeted advertising in the meantime, if by "targetted" you mean "hopelessly irrelevant to the user".
With this in mind, Bitterwallet present Amazon Instant - the ideal way to become completely distracted while attempting to look for something you actually want to buy: