30,000 idiots sign up for nonsensical online tanning service
There's nothing more humiliating than being made to feel a prize twat, by people who are prize twats themselves - advertising execs. Having said that, it was in the twatees' best interest - helping them live longer and escape a lingering and painful death - so you can't go too hard on the twatters.
ComputerTan is a revolutionary online tanning service, helping you develop a healthy tan, by using the cold cathode florescent lamps (CCFLs) in your LCD monitor to emit ultra-violet light. I could go on about the virtues of tanning-while-you-type, but it's patently all utter bullshit. Still, that didn't stop 30,000 people signing up for a free trail of the non-existent service in the first 24 hours.
Of course it was a marketing campaign dreamt up by wacky bonkers folk in an advertising agency, on behalf of skin cancer charity Skcin; when you click for your free trial, you're led through to a screen that begins the tanning session but then melts away to show cancerous growths eating people's faces. Not the prettiest sight, but then that's the point; more people die in the UK from skin cancer every year, than in Australia.
Obviously the more that can be done to raise the awareness of skin cancer and the like, the better. Still, 30,000 people thinking they can get a suntan off a monitor; natural selection is going to get them sooner or later.