SPAMARAMA: calls to overhaul Direct Marketing industry

4 February 2014

Nuisance phone calls, texts about PPI, mountains of ads through your door – direct marketing has gone haywire recently, and the Direct Marketing Commission says the industry needs a complete overhaul.

ppi

The DMC has found huge amounts of phone calls and texts were made by direct marketers in the last year, and that companies were overstepping the mark with the sheer volume of pestering messages they were sending.

And it’s not just the nefarious ways direct marketers try to contact us, it’s how they got our information in the first place. Who gave them your mobile number so they could bombard you about personal injury claims?

Well, a lot of companies are very shady indeed about where they’ve accessed personal data. George Kidd of the DMC said: ‘It’s not acceptable for businesses in this sector not to be able to explain where their data and the permissions on its use came from - or for firms to dupe those they mail and call with mock surveys and ‘research’ - that open the door to sales and marketing calls, texts and emails from total strangers.’

At the moment, Ofcom and the Information Commissioners Office have shared responsibility over the telemarketing industry, but the DMC thinks there should be a separate regulator to tackle the problem of unwanted emails and texts.

May I suggest ‘FuckOffcom?’

TOPICS:   Mobile   Complaints   Advertising   Debt   Scams

6 comments

  • Han S.
    Spam comes in many forms, including persistent pictures of shopping trollies that are never updated because you're too lazy to do anything about them.
  • Richard
    I would also like this feral trolley removed
  • shiftynifty
    and they want all of our personal data online...fuck em..yeah talking to you DMA, NSA, GHSQ, PP,PM, AB , AC, AD ,Fuck...too many mention
  • SPAMARAMA: b.
    [...] SPAMARAMA: calls to overhaul Direct Marketing industry The DMC has found huge amounts of phone calls and texts were made by direct marketers in the last year, and that companies were overstepping the mark with the sheer volume of pestering messages they were sending. And it's not just the nefarious ways … Read more on Bitterwallet [...]
  • Latest P.
    [...] SPAMARAMA: calls to overhaul Direct Marketing industry The DMC has found huge amounts of phone calls and texts were made by direct marketers in the last year, and that companies were overstepping the mark with the sheer volume of pestering messages they were sending. And it's not just the nefarious ways … Read more on Bitterwallet [...]
  • Teddy E.
    It's good of Bitter Wallet to allow a link to the malware infested website Howto-starta-business.info in the first Pingback above.

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