Snapchat is going to go after your money
Snapchat - the app that lets you share pictures that self-destruct - has just announced that they will get $60 million in funding and, more than that, co-founder and CEO Evan Spiegel has stated that they are going to roll-out the first phase of getting money through in-app transactions.
"In-app transactions will come first,” said Spiegel. “We think we can build really cool stuff people want to pay for. The app is now a part of everyone’s day-to-day lives. That means that they will — I at least would — pay for a more unique experience.”
Or, they'll just wait for someone to copy Snapchat's idea who offer a free service.
Invariably, these in-app purchases will involve buying 'stickers' or giving users the chance to customise their experience in some way. What won't be happening is people being able to pay to save the images they receive.
Most likely is that Snapchat will get adverts. If this ends up in companies being able to send you 10 second videos of their products, users may want out of the experience.
They might want to spend some money on sorting out that iOS7 problem we talked about first...