Snapchat is going to go after your money

26 June 2013

snapchat Snapchat - the app that lets you share pictures that self-destruct - has just announced that they will get $60 million in funding and, more than that, co-founder and CEO Evan Spiegel has stated that they are going to roll-out the first phase of getting money through in-app transactions.

"In-app transactions will come first,” said Spiegel. “We think we can build really cool stuff people want to pay for. The app is now a part of everyone’s day-to-day lives. That means that they will — I at least would — pay for a more unique experience.”

Or, they'll just wait for someone to copy Snapchat's idea who offer a free service.

Invariably, these in-app purchases will involve buying 'stickers' or giving users the chance to customise their experience in some way. What won't be happening is people being able to pay to save the images they receive.

Most likely is that Snapchat will get adverts. If this ends up in companies being able to send you 10 second videos of their products, users may want out of the experience.

They might want to spend some money on sorting out that iOS7 problem we talked about first...

TOPICS:   Mobile   Banking   Economy

11 comments

  • yak
    Nope... not a clue
  • shiftynifty
    Are selling shit to people who do not need that shit...Shit!
  • I m.
    I brought a few apps recently. In fact, I store them in my apps draw cos I am scared I will loose them.
  • james
    "The app is now a part of everyone’s day-to-day lives." I beg to differ.
  • Chewbie
    Bare Jokes App. Nuff pictures of man's knobs innit
  • Gof M.
    I agree with chewbie, it is basically rugby boys showing each other their willys
  • Dick
    So you send them a message that they only have up to ten seconds to read, so they have to message you back saying they didn't get time to read the message but you don't get time to read the message so you message them back to say ... Wouldn't it be easier to just go and sit in the corner and not "talk" to anyone. By "talk" I mean connect via the internet since no-one has "friends" any more do they? And by "friends" I mean real friends, not someone that is on a contacts list that you think is a cunt but you cannot work out how to remove them. No wonder the youth of today don't get jobs, they are trying to work out what their fucking friends are on about.
  • Spencer
    wtf is it with companies thinking they're far more important and irreplaceable than they actually are? honestly - if it cost 1p to subscribe for life and get free stickers... I'd have that shit off my phone in a heartbeat. All apps should be ad supported so that those of us using adblock can get on with our day.
  • Bertie S.
    Shhh don't tell anyone...but its super easy to take a screenshot without the other person knowing.
  • danbottomburp
    wont be able to pay to save images sent to them ? ? of course not ! just swipe my screen and it takes a screenshot .... pay to save images pmsl Fuck off .
  • digibanger
    I saw this woman with some real cutting edge tech the other day. it was the thinnest tablet I'd ever seen, crisp, clean, white - no logos just thin faint lines running across it. she also used a great little stilo with it and kinda was able to - I don't know how to explain it - she kinda wrote words on the tablet with the stilo - pretty cool eh - then she just gave me the tablet - just gave it to me, with this stuff on it. I didn't event need to fire up my Bluetooth so she could ping it to me - mental. She called it a pen and papper I think? Hope it catches on, cos it this app looked so easy to use.

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