Which! say Tesco and Waitrose price match ain't ‘all it seems’
Which! is back on the radar, furrowing their collective brow at everyone. Specifically, they're looking at Waitrose and Ocado and saying that they're not coming good on their promise to match online prices with Tesco on selected items.
Which! looked at their receipts and found numerous products, which were listed as part of their price-match promotions, that cost more of your pennies at Waitrose and Ocado in comparison to Tesco.
So, for example, if you have bought a pack of 20 Persil Non Bio Capsules, Tesco would've charged to £3.94 rather than Waitrose's £5.99.
Ocado and Waitrose claim that they've made it clear how their prices are matched, and note that their terms and conditions reflect this. This means, as a shopper, you'll have to check the Tesco website every time, to see if their products are cheaper.
Basically, a promotion which makes you check first isn't much of a promotion at all.
Ocado told Which?: “We’ve been price matching since 2008, and have always made it extremely clear that the promotion is based on Tesco’s standard retail prices and not temporary offers.”
Waitrose chipped in and said: “We make it very clear that our brand price match doesn’t include temporary promotions. We have more than 1,000 promotions a month in our shops running entirely separately to the price match.”
So there you have it. Don't you feel enriched now?