VISA adds PIN security to online purchasing
Despite several jillion* transactions a day, there are plenty of folk still suspicious of buying goods online. There have been oodles** of scare stories about identity fraud and phishing to justify their concerns, but VISA have launched a special ubercard*** that will put the minds of webflappees*** at rest.
* not a real number
** not a real word
*** also not a real word, but "uber" is an entirely acceptable prefix
The credit card-sized device (which somehow squeezes a battery inside it) allows you to enter your PIN number, which generates a one-time code. All you'll have to do is enter that code on on the website you're purchasing from, and bingo bango bongo, your transaction is complete. Of course, it'll mean scrapping the way every website payment system works at the moment. And it seems to go head to head with Verified by Visa, so presumably that'll be phased out to prevent a Betamax vs VHS farce (replace with a Blu-Ray analogy if you're under the age of 24).
Visa say leading banks may trial the card over the next few months; if the system works without causing brains to melt / implode / ooze from ears like warm coffee, then they may launch sometime next year.