Sainsbury's new trolley for disabled kids

23 September 2014

sainsburys Sainsbury's have launched a new shopping trolley designed especially for parents with kids who have disabilities.

600 of the trolleys will be sent to stores across the country this week.

The new trolleys are designed for children with the likes of cerebral palsy and autism, and fitted with a special padded seat and harness designed for maximum comfort and security.

All Sainsbury’s supermarkets will have at least one of the new trolleys by the end of October.

Sainsbury's had invited parents Maria Box and Stacie Lewis to trial-run the new trolleys, after learning of their frustration with the current trolleys being unsatisfactory.

Hannah Bernard, Sainsbury’s director of customer experience, said: "We were reviewing our range of trolleys when we read about Maria’s experience and Stacie’s call for supermarkets to introduce a new trolley for disabled children. We immediately contacted them and invited them to trial our new trolley with their children."

"We always had trolleys for parents with disabled children but they weren't appropriate for children with disabilities such as cerebral palsy or autism. We hope these new trolleys will make shopping much easier for thousands of parents like Stacie and Maria and are very grateful to them for helping us with the design."

Mark Harper MP, Minister of State for Disabled People said: "It’s excellent news that Sainsbury’s are taking steps to improve the shopping experience for disabled people. This new trolley should serve as a benchmark for others in the retail sector."

Hurrah all concerned!

TOPICS:   High Street News

2 comments

  • Jessie J.
    Well done Sainsbury's. Now just stop able bodied fuckwits from using the disabled parking spaces. P.s I can do it like a dude.
  • Peter A.
    If they ever bothered cleaning the seats in the baby trollies this would be good news.

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