Homebase: creeping toward demise

22 October 2014

HOMEBASE_LOGO Homebase have been in grotty shape for a while now and the company that owns it - Home Retail Group - have decided to accelerate the number of stores being closed following a review.

By 2019, 323 outlets of Homebase will be shut down because they are "unprofitable or are in decline".

The review of Homebase noted "inconsistent store operating standards" and level of sales across the chain that resulted in a "challenged financial model".

In plain English, that means they're rubbish and they're going to get rid.

That's not to say all the Homebase shops will be vanishing (although, this is edging toward a Deathwatch) as there are plans to reorganise the remaining stores with 26 Homebases getting a refit.

Tellingly, the Home Retail Group does not plan to refit all of its stores. Looks like the pressure is on for those getting a facelift because, if they don't work, then Homebase may well get binned off forever.

In a bid to get people into Homebases, the company will put a load of Argos and Habitat concessions within them.

TOPICS:   High Street News

1 comment

  • TMinfidel
    Do we really need more Argos'?

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