Greggs: They actually sells things that aren't bad for you

31 July 2014

Greggs Greggs have been performing well, but it isn't all cheese and ham slices and steak bakes. No. Greggs is trying to be a bit healthier, which is very distressing news for all concerned.

With more seating in shops and a bunch of salady things and butties that are under 400 calories, they've got one eye on becoming a budget version of Pret or something. And they're doing something right, because half-year profits up nearly 50%.

Greggs' finance director, Richard Hutton, said: "We want to make sure we keep pace with changing taste. People have developed a taste for good coffee and healthy food."

However, the good people of Britain are still great enough to know the value of deliciously greasy food, with Hutton adding: "We still sell more sausage rolls than anything else, more than 100m a year. You will still see the sausage roll as a snack. It has 350 calories. There's nothing to worry about for the sausage roll."

Next up for Greggs is new fresh soup and hot sandwiches in the Autumn. Basically, they've noticed that everyone likes coffee shops, so they'll be better than them by being a coffee shop that sells pasties.

"Greggs has a similar model to Pret. We have a similar supply chain, although we own our own bakeries, Pret don't. Both are about good food made fresh."

Just don't remove too much salt and grease from your food though because, really, that's the reason why people still shop there. If it doesn't pass Dr Nick's see-through food test, it isn't worth bothering with.

TOPICS:   High Street News   Supermarket

2 comments

  • Alexis
    All I know is that egg buttes have gone up in price by 40% in 2 years.
  • jim
    they had a posh gregg's in Staines - called Gregg's Moments. had proper tables n chairs etc think its closed now - not enough classy people in staines maybe?or maybe they were too classy for greggs? sorry staines-on-thames.

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