Deathwatch: JJB still nearly dead
JJB has started talks with "strategic partners" about the funds needed for saving and sorting out stores just three months after it got an injection from Dicks.
The retail chain bagged £20 million from American retailer Dick's Sporting Goods and another £10 million from existing shareholders, such as Bill Gates. However, thanks to lousy weather, no-one wanting to buy England kits through Euro2012 and general poor sales of replica kits, the retailer is looking pretty desperate.
Sales are down, but the company are still going ahead with store refits because that's obviously the problem here. They've also hired retail expert Bob Corliss, and he said: "There is a lot of work to do, and we have hit the ground running. We are continuing to work collaboratively with our business partners to address the challenges faced by JJB."
Can it pull through or is it going the way of the dodo?
TOPICS: High Street News