45% of Brits think Tesco is a poopermarket
Confirming what we have all long suspected, a Which? survey out today confirms that Tesco is Britain’s least popular supermarket - despite the fact that they lurk like Triffids on every street corner.
Scoring a pitiful 45% in a survey of 11,492 people, Tesco fared badly on everything from pricing, quality of produce and customer service.
Beating it soundly with an artisan baguette was Waitrose, which had a customer satisfaction score of 82%. But for those who can’t afford all that insufferable unwaxed lemons middle class stuff, the good news is that discount supermarkets Aldi and Lidl came second and third - with 74% and 69% respectively.
Also, Aldi and Lidl were the only stores to get four-star ratings for their pricing, with a massive 97% saying they were great value.
A spokeswoman from Tesco said: ‘Just you wait – as soon as we get rid of all this horsemeat, we’re opening a branch in your frontal lobe.’ (Probably.)