Asda's PS3 chart - just a flimsy tissue of dirty lies
Back when we were young pop fans, the singles chart was sacrosanct. It was also top secret, revealed to us one song at a time every Sunday evening. Or if you’re of a certain age, every Tuesday lunchtime on the Paul Burnett show, followed by its full publication in the Daily Mirror on a Wednesday morning, which allowed us to study its nuances more closely. So anyway, the sense of drama was palpable.
As we were saying before we got all misty-eyed and nostalgiac, the charts used to mean something. We all knew that these were the records that were the most popular across the nation at that given time according to sales figures (subject to the odd piece of chart-rigging by eager and naughty record companies.)
Do charts still mean anything in 2009? If you’re Asda, it seems not. Now this correspondent served enough time behind the counter in Our Price in the 1990s to know that instore charts don’t always reflect instore sales and that the chart positions have a tendency to be ‘massaged’ a little to allow for titles that are currently being promoted, normally at the expense of their producers and distributors.
But THIS chart is a disgrace.
It’s Asda’s PS3 top twenty from last weekend. Let’s have a look for Assassin’s Creed II and Call Of Duty: Modern Warfare 2 – the two games that you’d expect to see nestling at the top of the official sales chart. They’re all the way down at… numbers 11 and 12. Oh.
So what could possibly be outselling these must-have games in Asda right now? It’s a bunch of older, slightly mustier games that Asda are currently selling at a reduced ‘Roll Back’ price. Do we really believe that each and every one of these games is outgunning Assassin’s Creed II and Modern Warfare 2 in the sales stakes? No, dear readers, we do not.
Asda, you have brought the charts into disrepute. If someone had asked Paul Burnett to broadcast a chart rundown like that back in the late 1970s, he probably would have placed a pistol into his mouth and blown the top of his own head off. Apart from that Jubilee week when the Sex Pistols should have been number one with God Save The Queen. That was a big old fix and everyone knows it.
Incidentally, if you grew up with a near-anal obsession with the singles chart, back when they were still genuinely exciting, you’ll probably enjoy wasting a few days at Chart Stats. No need to thank us because we know how you feel.
EDIT: From Asda's own website, here is a link to their PS3 chart, as well as a link to their best-selling games. Hang on - what is a chart supposed to be if it isn't a list of the best-selling games? FFS.
Fortunately, you can arrange the 'chart' in best-selling order. That way you get to look at what the 'chart' should really look like. Thanks Asda! Thasda!
(Thanks to HUKD member hncb0809 for the tip-off)